Tuesday, May 20, 2014

Google and Apple’s Role in Combating Alzheimer’s





google-apple-logo Medicine has struggled to keep up with the amount of Alzheimer’s disease in this country and around the world. There is still no cure and very little medicine to reduce symptoms. Even more shocking is that Alzheimer’s disease is the sixth largest killer in the United States. Fortunately, tech companies like Apple and Google have been working to create products and services that will keep patients with Alzheimer’s more comfortable and safe.


Google has been working with Google Glass so that it is useful for those affected by Alzheimer’s. The device will use facial recognition software to tell the patient who is in front of them by alerting them to their name and their relationship. Additionally the Glass device can give the patients reminders like when to take their medicine or when they have to go to the doctor. Glass, along with wearable devices can track Alzheimer’s patients and their movements throughout the house and beyond. If a patient wanders away, as is known to happen with over 60% of Alzheimer’s patients, the wearable devices will indicate where they are.


In addition to health concerns and knowing who people are, tech experts have been working on therapeutic games. The pharmaceutical company Pfizer is working with game developer Akili Interactive Labs to create and test a game called Project EVO for Apple’s iPhones and iPads. The point of the game is to keep up memory through therapeutic activities and it also tracks the development of the Alzheimer’s patients disease symptoms and how rapidly they changing. Pfizer is currently working on a clinical trial that will test 100 people both with and without brain plaque, one of the first signs of Alzheimer’s. They are looking to see whether Project EVO can be a biomarker for the disease. All of these companies are working to help those who are affected and offering solutions in the meantime while medical experts continue to search for the cause and cure for the disease.


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